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Precision gear manufacturer appoints technical PR firm

Automation technical PR company

Manufacturer and supplier of motion control products Harmonic Drive has appointed technical and technology PR agency Stone Junction to handle its UK media relations. Harmonic Drive, which provides strainwave gears and transmission equipment to the aerospace, military and broadcast sectors, has also commissioned Stone Junction to produce regular e-mail newsletters, advice in its SEO strategy and provide some social media activity.

Harmonic Drive AG has production facilities in Germany, USA and Japan with daughter companies across Europe in UK, Italy, Spain, France and Switzerland. The company specialises meeting the needs of bespoke customer requirements, component sets, units, gearboxes, planetary gears and servo actuators.

With the company’s comprehensive experience in the field, Harmonic Drive’s UK division has a clear focus on the design and development of precision gears and actuation. The company describes itself as a technological leader in the field of high precision motion control.

Harmonic Drive selected Stone Junction after a strong recommendation from another of the agency’s clients, Olsen Engineering. “Over the past few months we’ve heard extremely good things about Stone Junction’s work for Olsen,” commented Graham Mackrell, managing director of Harmonic Drive.

“It became clear to us that we needed a company that understands our target media sector – Stone Junction is that company. We’ve seen a lot of evidence that the agency has the ability to influence the defence, aerospace and machine building industries that we’re focussing on,” concluded Mackrell.

“We’re really enthusiastic about working with Harmonic Drive. The campaign we’re planning will allow us to address some interesting topics in media sectors ranging from broadcast and marine to oil and gas,” explained Richard Stone managing director of Stone Junction.

Stone Junction’s client base continues to broaden with the company now servicing 16 businesses, five of which based in Staffordshire. 


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Meet the team  Midlands PR firm

Stone Junction is managed by Richard Stone, whose previous experience includes PR campaigns for Arup, AIT Plc, CIENA, Parker Hannifin, Schneider Electric, SIG, SKF, Roche and WorldCom. Well over a decade in technical and technology PR has taught him that he is only just starting out. He is a very slightly geeky father of two who lives in Stafford with his long suffering wife, aforementioned children, dog and cat.

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"Stone Junction has been going from strength to strength, building up its client base and championing the achievements of technical and engineering firms, some of which are in Staffordshire."
Ben Adams, Staffordshire County Council

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